MKTG 2110 - Principles of Marketing
Full title:Principles of Marketing
CRN:40443
Course description:(Formerly MKTG 201). Survey of modern marketing concepts and practices focusing on the marketing mix: product, pricing, promotion, and distribution strategies. Topics include; the marketing environment, consumer behavior, marketing research, target marketing, and the ethical and social responsibilities of marketers. (F, S)
Instructor: Pattarapong Burusnukul (Pattarapong.Burusnukul@enmu.edu)
Seating
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35728 35035
Grading
Grade mode:Normal (A,B,C,D,F,I,W)
Course dates
Starts:June 7, 2021
End:July 30, 2021
Weeks:8
Census date:June 25, 2021
Registration dates:April 4, 2021 - June 9, 2021
Last day to drop:June 9, 2021
Last day to withdraw:July 16, 2021
Meeting dates and times
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Fall 2023 Course Information