COMM 527 P - Integrated Comm Campaign | |
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Full title: | Integrated Communication Campaign |
CRN: | 23263 |
Course description: | This course examines the theories and techniques of integrated communication, including public relations, advertising, marketing, sales promotions, and personal selling. Students will explore how all forms of communication work toward organizational and client objectives, and how those contribute to organizational/client brand. The course will include development of public relations strategies as well as tactical communication pieces. (Odd S) |
Instructor: | Janet Birkey (Janet.Birkey@enmu.edu) |
Seating | |||||
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Current | Waitlist | ||||
Max | Curr | Avail | Max | Curr | Avail |
25 | 13 | 12 | 25 | 0 | 25 |
Grading | |
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Grade mode: | Normal (A,B,C,D,F,I,W) |
Course dates | |
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Starts: | January 19, 2021 |
End: | May 14, 2021 |
Weeks: | 16 |
Census date: | February 5, 2021 |
Registration dates: | November 1, 2020 - January 26, 2021 |
Last day to drop: | January 26, 2021 |
Last day to withdraw: | April 9, 2021 |
Meeting dates and times | ||||||||
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Days | Time | Location | ||||||
Web |