MKTG 2110 - Principles of Marketing
Full title:Principles of Marketing
CRN:24784
Course description:(Formerly MKTG 201). Survey of modern marketing concepts and practices focusing on the marketing mix: product, pricing, promotion, and distribution strategies. Topics include; the marketing environment, consumer behavior, marketing research, target marketing, and the ethical and social responsibilities of marketers. (F, S)
Instructor: Man Zhang (Man.Zhang@enmu.edu)
Seating
CurrentWaitlist
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35296 35035
Grading
Grade mode:Normal (A,B,C,D,F,I,W)
Course dates
Starts:March 17, 2025
End:May 9, 2025
Weeks:8
Census date:April 4, 2025
Registration dates:November 3, 2024 - March 24, 2025
Last day to drop:March 24, 2025
Last day to withdraw:April 4, 2025
Meeting dates and times
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Fall 2024 Course Information