MKTG 2110 - Principles of Marketing
Full title:Principles of Marketing
CRN:24460
Course description:(Formerly MKTG 201). Survey of modern marketing concepts and practices focusing on the marketing mix: product, pricing, promotion, and distribution strategies. Topics include; the marketing environment, consumer behavior, marketing research, target marketing, and the ethical and social responsibilities of marketers. (F, S)
Instructor: Pattarapong Burusnukul (Pattarapong.Burusnukul@enmu.edu)
Seating
CurrentWaitlist
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35287 35035
Grading
Grade mode:Normal (A,B,C,D,F,I,W)
Course dates
Starts:March 18, 2024
End:May 10, 2024
Weeks:8
Census date:April 5, 2024
Registration dates:November 5, 2023 - March 25, 2024
Last day to drop:March 25, 2024
Last day to withdraw:April 12, 2024
Meeting dates and times
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Fall 2024 Course Information